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My Third Article for Beatriz Founder Shows Path to Success

My third article for  is out!

Hope you all enjoy the article….


Carissa Cruz-Evangelista was a public servant before she launched a successful business in Manila. As a fashion and jewelry designer, she works closely with local Philippine craftsmen, designers and artists to make beautiful accessories and bags. Her Beatriz label is classic, elegant, edgy and worn by fashion aficionados.

Her other business, Bella Trading and Services, is a local affiliate of FF International (FFI) Manufacturing Corp., an export garment factory that manufactures products for Natori, Victoria’s Secret and other global brands. Bella Trading supplies SM Department Store’s Ladies Wear Department (Cococabana, Blanc et Noir, Elements, and Surplus Store) and Kultura Store. Her collections can also be found locally at Firma Greenbelt 3, Firma TriNoma, Felicity Edsa Shangri-La and SM Kultura

Cruz-Evangelista recently unveiled her 2014 Summer Collection at the 59th edition of the Manila Fame, organized annually by the Department of Trade & Industry. She sat down with to talk about her thriving business, her clan, which includes famous aunt Josie Natori, her love for our country and what it takes to be a successful entrepreneur. Read more here!

3 thoughts on “My Third Article for Beatriz Founder Shows Path to Success

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